Privacy policy


PRIVACY POLICY

SoulSeed Apparel

Effective Date: September 3, 2025
Last Updated: September 3, 2025

1. INTRODUCTION

SoulSeed LLC dba SoulSeed Apparel ("we," "us," or "our") operates the website www.soulseedapparel.com and is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make purchases, or interact with our marketing communications.

By using our website or providing your information, you consent to the practices described in this Privacy Policy.

2. INFORMATION WE COLLECT

Personal Information

We collect information you provide directly to us, including:

  • Name and contact information (email address, phone number, mailing address)
  • Payment information (credit card details, billing address)
  • Account information (username, password, order history)
  • Communication preferences and marketing consents
  • Customer service interactions and feedback

Automatically Collected Information

  • Website usage data (pages visited, time spent, clicks)
  • Device information (IP address, browser type, operating system)
  • Cookies and similar tracking technologies
  • Shopping behavior and preferences

Marketing Communication Data

  • Email subscription preferences and engagement
  • SMS/text message consent and interaction history
  • Marketing campaign performance data

3. HOW WE USE YOUR INFORMATION

We use your information for the following purposes:

Order Processing & Customer Service

  • Process and fulfill your orders
  • Send order confirmations and shipping notifications
  • Provide customer support and respond to inquiries
  • Handle returns, exchanges, and refunds

Marketing Communications

  • Send promotional emails about new products, sales, and events
  • Send SMS/text messages about exclusive offers and updates (with your consent)
  • Personalize marketing content based on your preferences
  • Notify you about cultural events and community activities

Business Operations

  • Improve our website and shopping experience
  • Analyze customer trends and preferences
  • Prevent fraud and ensure website security
  • Comply with legal obligations

4. EMAIL MARKETING OPT-IN

Consent

By providing your email address and checking the marketing consent box, you agree to receive promotional emails from SoulSeed Apparel about:

  • New product launches and collections
  • Sales, discounts, and special offers
  • Cultural events and community activities
  • Brand updates and Black Excellence content

Frequency

You may receive up to 4-6 marketing emails per month, with additional emails during special events or sales periods.

Opt-Out

You can unsubscribe from marketing emails at any time by:

  • Clicking the "Unsubscribe" link in any email
  • Contacting us directly via social media
  • Note: You will continue to receive transactional emails (order confirmations, shipping updates) even after unsubscribing from marketing

5. SMS/TEXT MESSAGE MARKETING

Consent and Opt-In

By texting our keyword to our number or providing your phone number with SMS consent, you agree to receive text messages from SoulSeed Apparel including:

  • Exclusive product drops and early access
  • Event notifications and cultural celebrations
  • Special discounts and promotional offers
  • Brand updates and community content

Message Frequency

You may receive up to 4-8 text messages per month. Message frequency may increase during special events, sales, or product launches.

Opt-Out Instructions

  • Reply STOP to any text message to unsubscribe immediately
  • Reply HELP for customer support
  • Standard message and data rates may apply
  • Carriers are not liable for delayed or undelivered messages

Supported Carriers

Our SMS service works with all major U.S. carriers including Verizon, AT&T, T-Mobile, Sprint, and others.

6. INFORMATION SHARING AND DISCLOSURE

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

Service Providers

  • Shopify: E-commerce platform for order processing and website functionality
  • Payment Processors: Secure payment processing (credit card companies, PayPal)
  • Shipping Partners: Order fulfillment and delivery services
  • Email Marketing Platform: Managing email campaigns and subscriptions
  • SMS Marketing Platform: Managing text message campaigns

Legal Requirements

We may disclose your information if required by law, court order, or to protect our rights and safety.

7. DATA SECURITY

We implement appropriate security measures to protect your personal information, including:

  • SSL encryption for data transmission
  • Secure payment processing systems
  • Regular security updates and monitoring
  • Limited access to personal information by authorized personnel

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. DATA RETENTION

We retain your personal information for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy
  • Comply with legal obligations
  • Resolve disputes and enforce agreements

Marketing Data

  • Email marketing data: Retained until you unsubscribe or request deletion
  • SMS marketing data: Retained until you opt-out or request deletion
  • Purchase history: Retained for 7 years for business and tax purposes

9. YOUR RIGHTS AND CHOICES

You have the right to:

  • Access: Request a copy of the personal information we have about you
  • Correct: Update or correct inaccurate personal information
  • Delete: Request deletion of your personal information (subject to legal requirements)
  • Opt-Out: Unsubscribe from marketing communications at any time
  • Data Portability: Request your data in a portable format

To exercise these rights, contact us via our social media channels.

10. COOKIES AND TRACKING TECHNOLOGIES

Our website uses cookies and similar technologies to:

  • Remember your preferences and shopping cart
  • Analyze website traffic and user behavior
  • Provide personalized content and advertisements
  • Ensure website security and functionality

You can control cookies through your browser settings, but disabling cookies may affect website functionality.

11. THIRD-PARTY LINKS

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

12. CHILDREN'S PRIVACY

Our website and services are intended for users 18 years and older. We do not knowingly collect personal information from children under 18. If we become aware that we have collected information from a child under 18, we will delete it promptly.

13. CALIFORNIA PRIVACY RIGHTS

California residents have additional rights under the California Consumer Privacy Act (CCPA), including:

  • Right to know what personal information is collected
  • Right to delete personal information
  • Right to opt-out of the sale of personal information (we do not sell personal information)
  • Right to non-discrimination for exercising privacy rights

14. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

  • Posting the updated policy on our website
  • Sending an email notification to subscribers
  • Including a notice in our next SMS communication

Your continued use of our services after changes become effective constitutes acceptance of the updated Privacy Policy.

15. CONTACT INFORMATION

SoulSeed Apparel
Website: www.soulseedapparel.com

For privacy-related questions or to exercise your rights, please contact us through:

  • Email: support@soulseedapparel.com

We aim to respond to all privacy requests within 5 business days.

16. BUSINESS INFORMATION

Company Mission: SoulSeed Apparel is a Black-owned clothing brand dedicated to promoting Black Excellence by any means necessary. We use African American culture, history, and heritage to celebrate the race and elevate the self-image of melaninated people through soul-inspired streetwear.

Our Commitment: We are committed to protecting your privacy while building a community that celebrates cultural heritage and empowers our customers to unlock their limitless potential.

This Privacy Policy is effective as of September 3, 2025, and governs the collection and use of information by SoulSeed Apparel.